CONTENT. ENtertainmeNt.
the content treadmill is no fun.
You’ve built your audience follower by follower. But your influence doesn’t match your income. Brand money comes in now and then, just enough to help pay the bills, but also just shy of giving you the ability to properly invest in your creative IP.
We develop entertainment for social-first distribution. We work as executive producers with creators, writers and filmmakers who have audiences but need strategies for engaging with brands in ways that honour the true value of creativity.
how it works
DISCOVERY
We curate showcases of original independent entertainment projects.
DEVELOPMENT
We work with you on the format, production scope, and structure.
PACKAGING
We identify relevant opportunities for brand integrations in your project.
featured showcase: maximalism
Loud colours, bold patterns, unapologetic expression. This unscripted short form showcase brings together creators whose work is too vivid to ignore: fashion, interiors, visual art, anything that refuses to whisper.
featured show: the refashion room
The Refashion Room follows London-based refashionista Nicole Akong as she transforms the wardrobes of guests who have somewhere important to be, but nothing to wear. Visit her workshop to witness the magical vision of her design process. Stay tuned to find out whether the guests are brave enough to own the drip!
Status: In Development, pilot shooting summer 2026
BRAND OPPORTUNITIES
From essential tools to key wardrobe elements, this showcase speaks to sewing toolmakers, fashion-forward accessories, and hardware companies that want to be in front of audiences that care about style, creativity, and self expression.
If you can picture your project thriving within this framing, we want to hear from you!
future showcases
We are actively looking for creator-led short form show concepts that can join one or more of our showcase themes. Sound like you? We want to hear from you!
SUSTAINABILITY
Shows embracing better futures and regeneration.
FEMALE FOUNDERS
Women making waves in business and culture.
experimental music
Bloops, bleeps and endless tinkering with gear.
submit your concept
Creator with a show concept?
Fill out this form to be considered for one of our showcases.
Represent talent?
Get in touch about how you can curate your own showcase: click the button below.
why work with us?
Hi there! I’m Gabriel Shalom. Before founding Brave New Agency and working as a creative strategist at Meta, I built my career over eleven years as a video artist, commercial director and executive producer. I was known for my artistic signature style of audiovisual composition which I called Videomusic. Compared to legends like Matmos and Matthew Herbert by Italian Rolling Stone, when brands like Sony, MINI and Sephora commissioned me, they wanted my style.
By holding a firm line about my artistic voice and the level of creative control that I would need in successful brand collaborations, I made work that not only satisfied briefs but went on to exhibit in museums, showcase in cultural conferences, and win film festival awards.
But don’t take my word for it. Let the work speak for itself.
case study: shure microphones
This project emerged from an open brief with Shure Microphones. I proposed a dance film. We delivered an end-credits logo placement and a BTS vignette and Shure was happy. No revisions, no change requests. The film premiered in Amsterdam at Cinedans, won Best International Film at a festival in Lisbon, and screened in multiple festival programmes, including festivals in LA, San Francisco, and Birmingham UK. To this day, I still own 100% of the IP.